Optronics – International

Using technology to improve vision

Home - Tags: marketing

Tag: marketing

Press Release: MyQB Photo Cube

Posted on July 22, 2019 in News

Your most beautiful moments with MyQB your own photo share becomes a cult object! Cologne/Kerpen, 02.04.2008 (BFN) currently at the start of the spring the Cologne innovation blacksmith banana factory presents an absolute innovation in the gaming and entertainment area. Frequently Adroll Marketing Platform has said that publicly. The MyQB photo cubes to the figures themselves is the consistent further development of the successful cube from the 1980s. More information is housed here: Startapp. MyQB photo cubes, so you put your memories in the MyQB scene photo cube provides the user with its own individual image object the ability to create on the basis of the dice mechanics. Through the patented Crystal clip mechanism is it possible any imagery just anyone already pre-cut paper to print and to make his own photo dice in the blink of an eye. That is still too complicated, the cuts simply photo prints to the right format and places it safely behind the Crystal clips. Under there are also still plenty of creative suggestions and print templates about the photo MyQB an individual Masterpiece to make.

MyQB promotes the mind that is not only fun to MyQB, a study of the English elite confirms University of bath. There, they found that the regular use of MyQB trains the brain, especially the concentration as well as the multilateral mind. That this for all age groups become increasingly important is confirmed also Prof.Dr. Poppel from the Institute of medical psychology in the University of Munich, who has devoted himself to the fight against dementia. MyQB is the ideal training tool to keep long mentally fit and that because decides his MyQB each with a lot of fun, even as he designed. A real innovation! A German invention amazing: “MyQB” comes not from Japan or the United States, but from Germany. He invented a do-it-your-self”cube Zint which 2005 caused a 3D cube with the Sudoku stir Innovation Manager Wolfgang. We have learned from Sudoku 3D and incorporate many suggestions from our customers.

High-quality Crystal clip patented materials, simple handling through the mechanics and to inspire plenty of room for own ideas just”. This confirms also the TuV Rheinland and the University of bath. MyQB was introduced at the spring trade fairs in 2008 and enjoys a soaring popularity since. As of spring 2008 is the MyQB photo cube photo retailers, as well as the leading online shops for a price of 14.95 euro available. Address: BananFactory network company for product and innovation marketing mbH Castle Hamid Bach, Park str.

Managing Director

Posted on March 9, 2019 in News

Mediation platform is stronger than than ever Berlin, 27.06.2012. The largest pan European marketplace for online work, twago, has successfully completed its round of financing. A syndicate of the euro serve media GmbH and GMPVC German media pool GmbH invest both cash and also media performance of the TV channel N24 in together 2.25 million euros (about 3 million US dollars) in the Berlin startup. The investment allows twago implementing the 3 – pillar growth strategy: focus on regional expansion to secure the No. 1 position in Europe, product enhancements and investment in employees. The goal is to maintain our historic growth with doubling each quarter. We develop in our core markets significantly faster than all U.S. competitors and intend to further expand this strong market position”, explains Gunnar Berning, CEO of Team2Venture GmbH, the owner of twago.

We see a perfect fit between twago and the euro serve media with its portfolio companies. Through the cooperation with an inexperienced partner can we set to perfect our 3 pillars of growth strategy”, said Berning next. Michael Oschmann, Managing Director of euro serve media GmbH, adds: for renowned clients to work and unbound from any place in the world: twago is an attractive service for any freelancer who wants to operate independently. We believe in the idea of twago and share the vision of the team: to simplify the world of work tomorrow. A world in which flexibility and service mediation are in demand in real time.” In addition, a 10wochige TV advertising campaign in the news channel N24 plans twago. N24 has the perfect audience for us.

The enthusiasm and support for twago at N24 impressed us from the first talks on”, explains Baisie. Niko laundry, founder and CEO of GMPVC, is pleased about the upcoming collaboration with twago: “in an increasingly interconnected world, IT / Web, digital design and translation services are becoming increasingly important for companies small and large. twago offers a very concrete added value with his online work marketplace for all companies. This added value will develop quickly also economically dedicated viewers of our media partner, N24, we believe.” Karsten Wiest, CEO commented the participation of finance at N24,: twago has great potential and fits to N24. Our N24 viewers, including many self-employed and entrepreneurs, will appreciate the value of twago as intelligent and innovative procurement platform for free labour.”www.twago.de

Technology UCR

Posted on September 12, 2017 in News

First, even the best inks are not perfect, so the combination of cyan, magenta and yellow inks instead of a black almost always give a dirty-brown color, and secondly, the application too much paint on a certain stretch of paper leads to a glut of it, causing a noticeable reduction in print quality. To reproduce fine detail and deep shadows printers in addition to blue, magenta and yellow process inks using a fourth ink – black (CMYK). Separations to reproduce halftone color image through the printing machine, it (more precisely, it contains a page) must be subjected to color separation, and then display a single photo forms for each triad colors (cyan, magenta, yellow and black), and for each spot color used in the color design of this page. In Printing from the resulting photoforms made printing plates, which are installed in the press. (Printed forms for spot color is often called dies.) Technology UCR and GCR introduction of black paint in the color process Reproduction solved the problem of creating a black color that it was impossible to get a simple combination of 100 percent process inks CMY.

However, in some situations, this method causes other problems, such as excess paint on certain parts of the paper. In such cases, the printers use technology UCR (under color removal – subtract color from the color black) and GCR (gray component replacement – replacing the gray component) that allow minimize the total amount of applied paint on paper. UCR technology is primarily used to give depth to the shades of neutral colors and images.

Tags:

Top

Industrial Equipment

Posted on January 6, 2017 in News

In the decline in production is to blame not only the crisis. One of the factors slowing its growth is the lack of development proposals, it is an ineffective marketing strategy of suppliers. It is impossible to construct an effective business based on personal relationships and one-time contracts. Producers and buyers meet on the professional electronic trading platforms. Industrial equipment – is a complex product with many technical and operational characteristics such as capacity, efficiency, power consumption, size, lifetime, etc., which should be considered when purchasing it. Therefore, most equipment buyers interested in a preliminary study of its properties. Such information can be obtained from the suppliers, in this case clearly inform customers plays a major role in the acceptance decision about the purchase. Number of providers of industrial equipment, in comparison with other markets, rather limited.

In this market there is separation of domestic and imported equipment for the price and quality. Manufacturers of domestic equipment, tend to offer relatively low cost and ease of use and installation. Imported equipment more expensive, but its performance justify high price. In the Russian market all leading brands, sales of which are engaged in exclusive representatives. That is, of course, contributes to the total amount billed.

Collect Russia cheaper version of a neutral and widely used (more than half the capacity of the market) – Technology, collected in Russia from imported components. 'Home' assembly to reduce customs fees and transportation costs, and also provide individual customer requests. Features of the marketing policy of any industrial market is very different from any other market in terms of marketing policy.

Tags:

Top

Optician Advertising

Posted on November 16, 2014 in News

Active optometrists introduce new advertising concept. Stuttgart. The advertising portal active optometrists 2010 presented the new layout of the brochure for the optician advertising on his website. The idea to assemble brochure advertising for opticians online, has inspired many opticians in Germany and Austria and helped you to sales growth. In marketing for glasses and glasses set new standards were with customisable brochures, as evidenced by the success of the optician marketing group. The active optometrists have established themselves as various advertising partners.

The layout has been changed with emotional and strong selling pictures for the optician advertising 2010 made fit and, reports CEO Mike Schumacher. He looks to influence the success of the project in the growing number of participants and the satisfied opticians who have active fun on your own advertising. The brochures can be adapted because of over 50 brochure pages on the realities on the ground. Through the variety of page, personal pricing, the The leaflets themselves different selection of versions and the pressure in individual corporate colour. Managing Director Mike Schumacher is committed to advertising his opticians: we respond to our customers. Therefore, the brochures can be designed very individually. We respond to the special requirements and design image pages or pages on topics such as contact lenses or hearing acoustics.” Last year, the concept and the price / performance ratio providing a high level of attention in the industry.

With our many change options in the brochures, we have redefined advertising for opticians. Any optician can now distribute advertising in its corporate colours. The recognition effect is guaranteed. “, says Managing Director Annette Marx. They decide whether our optometrists want to promote high-quality or cheap alone by your own pricing and the page combinations. With our action brochures we could counteract the generally poor economic situation and greatly increase sales.” Also customized advertising campaigns for opticians are possible with the active optometrists. Optimal advertising strategy will be developed together with the customer.

Top

Mouse Pad Optic

Posted on November 11, 2014 in News

Material mouse pad – a thin plastic, clear or white, full color printing. On the flip side of a mouse pad is applied to a special train, by which is fixed on the mat well desktop. Grand – large and very convenient rectangular mouse pad to work actively with the mouse. It is made from a thin (2 mm) rubber gray. Color image is protected by a transparent coating. The basis has the effect of sticking to the table. Standard sizes 398h279 mm.

In your disposal – the advertising area A3. Place under your logo information useful to the client. For example, a calendar, or a small handbook with the right numbers to him phone. Or write your own slogan in large print. Do you know another possibility for the entire day to place advertising medium in that format a foot from the eyes of the customer? The advertising message of this size will be fine perceived even peripheral vision.

Optic. And finally, the most modern design – an optical mouse pad Optic. It is a thin (same 2 mm) mat, coated with a special plasticized material, which has a high reflectivity. This ensures smooth running mouse, and a better positioning of the cursor. Mouse Pad Optic versatile and suitable for both conventional computer mouse as well as for optical. More more recently in Russia have not been made for an optical mouse pads. Because of the lack of technology they had to be imported. Now we produce them on its own production base in Moscow, that the most better impact on the timing of orders.

Tags:

Top